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Forecast by Analogy

One way to predict the sales of a new product is to choose an existing product or product profile which "looks like" the new product in terms of the expected demand pattern for sales of the product. Using the new forecast by analogy method, once you have identified an analogous product or product profile, Forecast Pro XE Version 6 will generate a forecast for the new product. Further, if any of the following information is available, it can be input into the model:

  • Sales history for the new product (even if limited data are available)
  • Expected total sales of the new product over a specified horizon